Panther
We partnered with Panther, a new startup in the remote hiring space, to develop a visual identity to guide them through launch and beyond. Panther’s work is compelling, so a brand that could match their product offer was a necessity.
EXPERTISE
UX Research, Design
DELIVERABLES
UI, UX, Strategy, User Research
PLATFORMS
Desktop, Web
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Secondary, Still Cool
Sometimes, multiple ideas see the light of day. With a strong set of secondary marks to choose from, the team at Panther ultimately decided on the ‘Panther’ script. We zipped it up and shipped it out, adding another dimension to a solid brand design.
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Collateral
Direct mailers, advertisements, and conferences — the brand's needs extended well beyond an online business. We worked to create a set of collateral that would equip Panther on their efforts, online and off.
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Seeing a brand come to life on myriad applications is equally exciting for the Client as ourselves. Trust us. It’s also a great exercise in testing a brand's endurance across various form factors and mediums.
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Credit
Project Management: Anne Newton
Art Direction: Shaun Moynihan
Design: Shaun Moynihan, Hugh Butler