Verivest
Verivest offers a comprehensive solution for real estate managers to help create, raise capital for, and manage real estate pooled investment funds. We partnered on a long-term engagement to reimagine their core product's design system and craft a fresh brand identity that resonated with investors.
EXPERTISE
Brand Development, Strategy
DELIVERABLES
UX/UI, Design System
PLATFORMS
Desktop, Web
Fresh New Look
We explored several directions before ultimately deciding to refine their existing brand. We deconstructed their current icon and logotype to create a more balanced aesthetic that pairs well with the other improvements we delivered.
Collateral
We explored numerous applications to communicate the versatility of the mark. Nothing is better than seeing a brand system thrive regardless of the use case.
Illustrations
The illustration work was a foundational piece in the branding efforts with Verivest. The illustrations were not only a valuable component in the brand development process — they provide a vehicle for effectively communicating Verivest's core products to their various user types.
Broad Applications
Our work was strategic — developing several visual systems to assist in Verivest’s marketing and social media campaign efforts. The custom illustration work we delivered really thrived across the various platforms and mediums to which they were applied.
Credit
Project Management: Anne Newton
Art Direction & Design: Shaun Moynihan, Brian White
Illustrator: Brian White